Grow Your Business via Social Media
Custom campaigns
Every business is unique, and your social media should be too. We don’t believe in copy-and-paste campaigns, and we tailor all social media strategies to your unique needs. What’s more, our experienced specialists know what works and, more importantly, what doesn’t.
Precision targeting
Knowing your audience is key to your business’ success. Our expert team will take the time to identify and test different customer profiles to create your perfect audience. We’ll research potential targets, deliver quality content, and drive engagement and conversions.
Creative branding
Nobody likes seeing irrelevant ads. Our dynamic adverts provide content your customers want to see and a clear call-to-action. Using artificial intelligence and sophisticated algorithms, we will display high-quality adverts across a variety of social media platforms.
“We’ve literally had to recruit new sales staff to cope with the leads our website now generates. We have Web.com to thank for that.”
D R Jones – Director, Sonihull Ultrasonic Antifouling
Selecting your ideal template
With a huge range of customisable templates, we give you the tools you need to create the site of your dreams.
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Creative juices flowing? Build your own site today
With Web’s world-class site builder, get your site up and running and enjoy the fruits of your labour.
Frequently Asked Questions
Organic social media is created by posting on your business pages or platforms without spending any advertising money, mostly to your existing audience. Social media advertising is backed by spending, which enables you to reach more people in a targeted demographic with your posts or adverts.
In general, organic social media posts are only seen by a small percentage of people who already like or follow you, along with anyone in their network they choose to share it with. Spending money on targeted social media advertising will showcase your business to thousands of relevant potential customers, helping to increase brand awareness. With organic social media reach in decline, social media advertising is the best way to reach new audiences.
Did you know that on average, people scroll through their social media feeds for 2 hours a day? Social media advertising will put your products or services to the users most likely to be interested in them, using eye-catching adverts and detailed interest targeting to extend your reach.
Almost 80% of the UK population actively use social media, which means businesses can reach a pool of 53 million people through social media advertising. Many of these users are potential customers for your business or service. Whether you’re an eCommerce business or a tradesperson, social media advertising will showcase your business to potential customers.
Each marketing platform has unique benefits and plays a different role in the overall journey of your customers. If you’re considering, or already use Google Ads or SEO, social media marketing can complement and work perfectly alongside these platforms.
Just as Google Ads will generate intent-based traffic and SEO will lay the foundations for long-term success, social media advertising will generate brand awareness amongst relevant audiences. The result is a full-funnel marketing strategy.
Yes, that’s what we’re here for! Even if you’re never tried social media before, social media advertising is still suitable for you.
Our experienced team will take care of creating your pages, ensuring they are fully branded and contain correct, up-to-date information. Once that’s all set up, we’ll create campaigns that will introduce your brand to new audiences as they scroll through social media.